10 Best Proposal Management Software

Proposal management software is essential for businesses across various industries, from construction and engineering to marketing and consulting, seeking to streamline their sales processes and improve their win rates. The complexities of crafting compelling proposals, managing numerous stakeholders, and tracking revisions can be overwhelming, often leading to missed deadlines and inconsistent messaging. Proposal management platforms offer a centralized solution for creating, collaborating on, and tracking proposals, enabling teams to focus on strategic content and client engagement.

This article provides a detailed overview of ten of the best proposal management software solutions available in 2025. We will examine their key features, benefits, pricing, and ideal use cases, offering a comprehensive guide to help businesses select the tool that best fits their needs. This analysis will equip organizations with the knowledge to optimize their proposal creation process, enhance collaboration, and ultimately, secure more deals.

Why is proposal management software needed?

In today’s competitive business environment, the proposal process can be a significant bottleneck. Many organizations still rely on manual methods or disjointed tools, leading to inefficiencies and errors. This can negatively impact their ability to win new business and maintain a strong reputation.

• Lack of Centralization: Information scattered across emails, documents, and spreadsheets makes it difficult to maintain consistency and track progress. This can lead to version control issues and missed deadlines.
• Inefficient Collaboration: Coordinating input from multiple stakeholders, such as sales, marketing, and legal, can be time-consuming and prone to miscommunication. This can delay proposal delivery and reduce overall quality.
• Difficulty in Tracking Performance: Without proper tracking mechanisms, it’s challenging to measure the effectiveness of proposals and identify areas for improvement. This limits the ability to optimize the proposal process and increase win rates.
• Inconsistent Branding and Messaging: Maintaining consistent branding and messaging across all proposals can be difficult when relying on manual processes. This can damage brand credibility and reduce the impact of the proposal.
• Time-Consuming Tasks: Manually formatting proposals, creating templates, and tracking down information are repetitive and time-consuming tasks that divert resources from more strategic activities.

Proposal management software addresses these challenges by providing a centralized platform for creating, collaborating on, and tracking proposals. This enables businesses to streamline their proposal process, improve efficiency, and increase their chances of winning new business. By automating key tasks and providing real-time insights, these platforms empower teams to focus on crafting compelling proposals that resonate with clients and drive results.

Key Features to Look For

Selecting the right proposal automation tool requires careful consideration of its features and capabilities. A robust platform should offer a comprehensive suite of tools to streamline the entire proposal lifecycle, from creation to delivery and tracking.

Template Library: A well-stocked template library provides a starting point for creating professional-looking proposals quickly. These templates should be customizable to reflect specific branding and messaging, ensuring consistency across all proposals.

Content Management: Centralized content management allows users to easily access and reuse approved content, such as case studies, testimonials, and product descriptions. This feature ensures accuracy and consistency while saving time and effort.

Collaboration Tools: Real-time collaboration features, such as commenting and version control, enable multiple stakeholders to work on proposals simultaneously. This streamlines the review process and reduces the risk of errors.

Electronic Signature: Integrated electronic signature functionality allows clients to easily sign proposals online, eliminating the need for printing, scanning, and faxing. This accelerates the approval process and improves the overall client experience.

Analytics and Reporting: Comprehensive analytics and reporting provide insights into proposal performance, such as open rates, views, and acceptance rates. This data helps businesses identify areas for improvement and optimize their proposal strategy.

Benefits

Implementing proposal management software offers a range of benefits, from increased efficiency and improved collaboration to higher win rates and enhanced client satisfaction. By automating key tasks and providing real-time insights, these platforms empower businesses to optimize their proposal process and achieve better results.

Improved Efficiency: Proposal management software automates repetitive tasks, such as formatting, content creation, and tracking, freeing up time for more strategic activities. This allows teams to create proposals faster and more efficiently.

Enhanced Collaboration: Real-time collaboration features enable multiple stakeholders to work on proposals simultaneously, streamlining the review process and reducing the risk of errors. This fosters better communication and teamwork.

Increased Win Rates: By providing access to high-quality content, customizable templates, and performance analytics, proposal management software helps businesses create more compelling and persuasive proposals. This leads to higher win rates and increased revenue.

Better Brand Consistency: Centralized content management and customizable templates ensure that all proposals reflect consistent branding and messaging. This strengthens brand identity and builds trust with clients.

Enhanced Client Satisfaction: Electronic signature functionality and online proposal delivery provide a seamless and convenient experience for clients. This enhances client satisfaction and strengthens relationships.

What Are the Top Proposal Management Solutions?

PandaDoc – Best for Document Automation

PandaDoc is a comprehensive document automation platform that excels in streamlining the creation, delivery, and management of proposals, contracts, and other business documents. Its strength lies in its ability to integrate proposal creation with e-signatures and payment processing, making it a complete solution for sales and business development teams. PandaDoc targets small to medium-sized businesses seeking to automate their document workflows and improve their sales efficiency.

PandaDoc offers a wide array of features, including a robust template library, a drag-and-drop editor, and built-in e-signature functionality. The platform allows users to create visually appealing and interactive proposals with embedded videos, pricing tables, and interactive fields. Technical details include integrations with popular CRM systems like Salesforce and HubSpot, enabling seamless data flow and automation. The solution addresses the challenge of managing multiple document versions and tracking progress by providing real-time analytics and notifications. Implementation is straightforward, with a user-friendly interface and extensive online resources.

Beyond core proposal creation, PandaDoc provides workflow improvements through automated reminders, approval workflows, and detailed audit trails. The platform integrates with various payment gateways, allowing clients to easily pay online. Its user experience is intuitive, with a clean design and easy navigation. Advanced functionality includes content locking, which allows administrators to control which content users can access and edit.

PandaDoc distinguishes itself from Qwilr with its focus on broader document automation, including contracts and quotes, while Qwilr is more focused on interactive web-based proposals. Unlike Proposify, which offers more advanced design features, PandaDoc provides a more streamlined and user-friendly experience for teams prioritizing efficiency and ease of use.

Key Features:

• Template library for quick proposal creation.
• Built-in e-signature functionality for faster approvals.
• CRM integrations for seamless data flow.
• Content locking for enhanced control.
• Payment gateway integrations for easy online payments.

Pricing:

Starting at $29/month per user (Essentials plan).

Free plan: Available with limited features.

Business: $59/month per user.

Enterprise: Custom pricing.

Best For: Small to medium-sized businesses seeking to automate their document workflows and improve sales efficiency.

Qwilr – Best for Interactive Web Proposals

Qwilr is designed specifically for creating visually stunning and interactive web-based proposals that stand out from traditional PDF documents. Its focus is on providing a modern and engaging experience for clients, increasing the likelihood of conversion. Qwilr targets businesses looking to differentiate themselves with unique and memorable proposals.

Qwilr’s primary features include a drag-and-drop editor, customizable templates, and interactive elements such as videos and embedded content. Technical details include integration with analytics platforms like Google Analytics, allowing users to track engagement and measure the effectiveness of their proposals. The software solves the problem of static, unengaging proposals by offering a dynamic and interactive format that captures attention. Implementation is relatively simple, with a user-friendly interface and helpful onboarding resources.

Additional features include workflow improvements through automated follow-up emails and notifications. Qwilr integrates with CRM systems like Salesforce and HubSpot, enabling seamless data transfer. The user experience is clean and modern, with a focus on visual appeal. Advanced functionality includes the ability to create custom CSS styles to further personalize proposals.

Qwilr stands apart from PandaDoc with its exclusive focus on web-based proposals and its emphasis on visual design. While Proposify offers more advanced design features, Qwilr provides a more streamlined and user-friendly experience for creating interactive proposals.

Key Features:

• Interactive web-based proposals.
• Customizable templates.
• Integration with Google Analytics.
• Automated follow-up emails.
• Custom CSS styling.

Pricing:

Starting at $75/month per user (Business plan).

Free plan: Not available.

Enterprise: Custom pricing.

Best For: Businesses looking to create visually stunning and interactive web-based proposals that differentiate them from the competition.

Proposify – Best for Customizable Design

Proposify is a proposal management platform that prioritizes design flexibility and customization. It empowers businesses to create highly branded and visually appealing proposals that reflect their unique identity. Proposify is ideal for companies that value design and want to create proposals that truly stand out.

Proposify’s core features include a drag-and-drop editor, customizable templates, and a content library for managing reusable content. The platform allows users to create complex and visually rich proposals with custom fonts, images, and layouts. Technical details include integrations with CRM systems like Salesforce and Pipedrive, enabling seamless data synchronization. The software addresses the challenge of creating visually compelling proposals by providing a wide range of design tools and options. Implementation requires some design expertise but is facilitated by online tutorials and support.

Proposify provides workflow improvements through automated reminders, version control, and approval workflows. It integrates with various accounting and project management tools, streamlining business processes. The user experience is design-focused, with a strong emphasis on visual customization. Advanced functionality includes role-based permissions, which allow administrators to control user access and editing privileges.

Proposify differs from Qwilr in its broader feature set, including CRM integrations and workflow automation, while Qwilr focuses primarily on interactive web proposals. Unlike PandaDoc, which emphasizes document automation across various document types, Proposify is specifically tailored for proposal creation with advanced design capabilities.

Key Features:

• Drag-and-drop editor with advanced design tools.
• Customizable templates.
• CRM integrations.
• Workflow automation.
• Role-based permissions.

Pricing:

Starting at $49/month per user (Team plan).

Free plan: Not available.

Business: Custom pricing.

Best For: Companies that value design and want to create highly branded and visually appealing proposals.

Better Proposals – Best for Sales Teams

Better Proposals focuses on helping sales teams close more deals by providing a streamlined and effective proposal creation process. Its strength lies in its intuitive interface and its emphasis on sales-focused features. Better Proposals targets sales teams looking to improve their proposal win rates and shorten their sales cycles.

Better Proposals’ primary features include a template library, a drag-and-drop editor, and built-in e-signature functionality. The platform allows users to create professional-looking proposals quickly and easily. Technical details include integrations with CRM systems like Zapier and Pipedrive, enabling seamless data flow. The software addresses the challenge of creating compelling proposals that convert by providing sales-focused templates and guidance. Implementation is straightforward, with a user-friendly interface and helpful onboarding resources.

Additional features include workflow improvements through automated follow-up emails and notifications. Better Proposals integrates with various payment gateways, allowing clients to easily pay online. The user experience is clean and intuitive, with a focus on sales efficiency. Advanced functionality includes the ability to track proposal views and engagement in real-time.

Better Proposals distinguishes itself from Proposify with its simpler and more sales-focused interface, while Proposify offers more advanced design features. Unlike Qwilr, which specializes in interactive web proposals, Better Proposals provides a more traditional document-based approach with a strong emphasis on sales conversion.

Key Features:

• Template library with sales-focused templates.
• Built-in e-signature functionality.
• CRM integrations.
• Automated follow-up emails.
• Real-time proposal tracking.

Pricing:

Starting at $19/month (Starter plan).

Free plan: Not available.

Premium: $49/month.

Enterprise: $99/month.

Best For: Sales teams looking to improve their proposal win rates and shorten their sales cycles.

ClientPoint – Best for Enterprise Solutions

ClientPoint is a powerful proposal management solution designed for enterprise-level organizations with complex sales processes. Its strength lies in its ability to integrate with a wide range of systems and provide robust customization options. ClientPoint targets large companies that require a scalable and highly configurable proposal management platform.

ClientPoint’s primary features include a drag-and-drop editor, customizable templates, and advanced workflow automation capabilities. The platform allows users to create highly tailored proposals that meet the specific needs of their clients. Technical details include integrations with CRM systems like Salesforce and Microsoft Dynamics, as well as ERP systems like SAP and Oracle. The software addresses the challenge of managing complex sales processes by providing a centralized platform for proposal creation, collaboration, and tracking. Implementation requires careful planning and configuration but is supported by dedicated implementation teams.

Additional features include workflow improvements through automated approvals, version control, and audit trails. ClientPoint integrates with various marketing automation and business intelligence tools, providing comprehensive insights into proposal performance. The user experience is customizable, with options to tailor the interface to specific user roles and workflows. Advanced functionality includes role-based permissions, data encryption, and compliance certifications.

ClientPoint differentiates itself from other solutions with its focus on enterprise-level scalability, customization, and integration capabilities. Unlike PandaDoc or Proposify, which are more suitable for smaller businesses, ClientPoint is designed to handle the complex requirements of large organizations.

Key Features:

• Enterprise-level scalability.
• Customizable templates.
• Advanced workflow automation.
• Integration with CRM, ERP, and marketing automation systems.
• Role-based permissions and data encryption.

Pricing:

Starting at Custom pricing.

Free plan: Not available.

Premium: Custom pricing.

Enterprise: Custom pricing.

Best For: Enterprise-level organizations with complex sales processes that require a scalable and highly configurable proposal management platform.

RFPIO – Best for RFP Responses

RFPIO stands out as a specialized response management platform, primarily catering to organizations that frequently handle Requests for Proposals (RFPs), Requests for Information (RFIs), and security questionnaires. Its core strength lies in its knowledge base, which allows teams to efficiently store, manage, and reuse content across multiple responses. RFPIO is particularly well-suited for companies across various sectors, including technology, healthcare, and government contracting, where responding to RFPs is a critical part of securing new business.

RFPIO’s key features include an AI-powered content library, automated project management, and collaboration tools designed to streamline the response process. Technical specifications include integrations with popular CRM and collaboration platforms like Salesforce, Slack, and Microsoft Teams. The platform addresses the challenge of managing large volumes of content and ensuring consistency across responses. Implementation involves importing existing content into the knowledge base and training users on the platform’s features.

In addition to core response automation, RFPIO offers workflow improvements such as automated task assignments, real-time progress tracking, and version control. It integrates with various content management systems, allowing users to access and reuse content from multiple sources. The user experience is designed to be intuitive, with a focus on streamlining the response process. Advanced features include AI-powered content recommendations and automated scoring of responses.

RFPIO differentiates itself from general proposal management software like PandaDoc and Proposify by focusing specifically on RFP responses and providing features tailored to that process. While other platforms offer broader document automation capabilities, RFPIO’s expertise in response management makes it the preferred choice for organizations dealing with complex RFPs.

Key Features:

• AI-powered content library.
• Automated project management.
• Collaboration tools.
• CRM and collaboration platform integrations.
• Automated scoring of responses.

Pricing:

Starting at Custom pricing.

Free plan: Not available.

Premium: Custom pricing.

Enterprise: Custom pricing.

Best For: Organizations that frequently handle RFPs, RFIs, and security questionnaires and need a specialized platform for managing the response process.

Nusii – Best for Simplicity and Ease of Use

Nusii is a proposal management solution designed for freelancers, small businesses, and agencies that value simplicity and ease of use. Its strength lies in its intuitive interface and its focus on essential features. Nusii targets users who want a straightforward and affordable solution for creating professional-looking proposals.

Nusii’s primary features include a drag-and-drop editor, customizable templates, and a content library for managing reusable content. The platform allows users to create proposals quickly and easily, without requiring extensive training. Technical details include integrations with CRM systems like Zapier and Pipedrive, enabling seamless data synchronization. The software addresses the challenge of creating professional proposals without complex features, by providing a user-friendly interface and essential tools. Implementation is simple, with a minimal learning curve.

Nusii provides workflow improvements through automated reminders and notifications. It integrates with various payment gateways, streamlining the payment process. The user experience is clean and intuitive, with a focus on simplicity. Advanced functionality includes the ability to create custom proposal URLs and track proposal views.

Nusii differs from Proposify in its simpler interface and its focus on essential features, while Proposify offers more advanced design capabilities. Unlike ClientPoint, which is designed for enterprise-level organizations, Nusii is tailored for freelancers and small businesses.

Key Features:

• Drag-and-drop editor.
• Customizable templates.
• CRM integrations.
• Automated reminders.
• Custom proposal URLs.

Pricing:

Starting at $29/month (Freelancer plan).

Free plan: Not available.

Agency: $49/month.

Business: $79/month.

Best For: Freelancers, small businesses, and agencies that value simplicity and ease of use in a proposal management solution.

GetAccept – Best for Sales Engagement

GetAccept is a sales engagement platform that integrates proposal management with document tracking, e-signatures, and video messaging. Its strength lies in its ability to personalize the sales process and engage prospects with interactive content. GetAccept targets sales teams looking to improve their close rates and build stronger relationships with clients.

GetAccept’s primary features include a drag-and-drop editor, customizable templates, and built-in video messaging capabilities. The platform allows users to create personalized proposals with embedded videos and interactive elements. Technical details include integrations with CRM systems like Salesforce and HubSpot, enabling seamless data flow. The software addresses the challenge of engaging prospects with traditional proposals by providing a more interactive and personalized experience. Implementation involves integrating the platform with existing sales tools and training users on its features.

Additional features include workflow improvements through automated reminders, follow-up emails, and real-time notifications. GetAccept integrates with various marketing automation and business intelligence tools, providing comprehensive insights into proposal performance. The user experience is designed to be engaging, with a focus on personalization and interactivity. Advanced functionality includes the ability to track document views, time spent on each page, and prospect engagement metrics.

GetAccept differentiates itself from other solutions with its focus on sales engagement and its integration of video messaging. Unlike PandaDoc or Proposify, which are more focused on document creation and automation, GetAccept emphasizes building relationships and engaging prospects throughout the sales process.

Key Features:

• Drag-and-drop editor.
• Customizable templates.
• Built-in video messaging.
• CRM integrations.
• Real-time document tracking.

Pricing:

Starting at Custom pricing.

Free plan: Not available.

Premium: Custom pricing.

Enterprise: Custom pricing.

Best For: Sales teams looking to improve their close rates and build stronger relationships with clients through personalized and engaging proposals.

Conga Composer – Best for Salesforce Integration

Conga Composer is a document generation and automation solution tightly integrated with Salesforce. Its strength lies in its ability to leverage Salesforce data to create highly personalized and accurate proposals, contracts, and other business documents. Conga Composer targets organizations that rely heavily on Salesforce and want to streamline their document creation process.

Conga Composer’s primary features include a template library, a drag-and-drop editor, and advanced data mapping capabilities. The platform allows users to create documents directly from Salesforce records, automatically populating them with relevant data. Technical details include seamless integration with Salesforce objects, fields, and workflows. The software addresses the challenge of creating personalized documents at scale by automating the data population process. Implementation requires Salesforce expertise but is supported by extensive documentation and training resources.

Additional features include workflow improvements through automated approvals, version control, and audit trails. Conga Composer integrates with various e-signature and document storage solutions, streamlining the entire document lifecycle. The user experience is designed to be intuitive for Salesforce users, with a familiar interface and navigation. Advanced functionality includes the ability to create complex document workflows and automate document distribution.

Conga Composer differentiates itself from other solutions with its tight integration with Salesforce and its focus on document generation and automation. Unlike PandaDoc or Proposify, which offer broader proposal management capabilities, Conga Composer specializes in leveraging Salesforce data to create personalized documents.

Key Features:

• Tight integration with Salesforce.
• Template library.
• Drag-and-drop editor.
• Advanced data mapping.
• Automated document workflows.

Pricing:

Starting at Custom pricing.

Free plan: Not available.

Premium: Custom pricing.

Enterprise: Custom pricing.

Best For: Organizations that rely heavily on Salesforce and want to streamline their document creation process.

Loopio – Best for Knowledge Management

Loopio is a response management platform specializing in streamlining the process of responding to RFPs, RFIs, and Due Diligence Questionnaires (DDQs). Its core strength lies in its ability to centralize and manage knowledge, making it easier for teams to quickly find and reuse information when creating responses. Loopio is particularly beneficial for companies in regulated industries or those that frequently participate in competitive bidding processes.

Loopio’s key features include a centralized content library, project management tools, and collaboration features. Technical details include integrations with popular CRM and collaboration platforms like Salesforce, Slack, and Microsoft Teams. The platform addresses the challenge of managing large volumes of content and ensuring consistency across responses. Implementation involves importing existing content into the knowledge base and training users on the platform’s features.

In addition to core response automation, Loopio offers workflow improvements such as automated task assignments, real-time progress tracking, and version control. It integrates with various content management systems, allowing users to access and reuse content from multiple sources. The user experience is designed to be intuitive, with a focus on streamlining the response process. Advanced features include AI-powered content suggestions and automated formatting.

Loopio differentiates itself from general proposal management software like PandaDoc and Proposify by focusing specifically on response management and providing features tailored to that process. While other platforms offer broader document automation capabilities, Loopio’s expertise in knowledge management makes it the preferred choice for organizations dealing with complex RFPs and compliance requirements.

Key Features:

• Centralized content library.
• Project management tools.
• Collaboration features.
• CRM and collaboration platform integrations.
• AI-powered content suggestions.

Pricing:

Starting at Custom pricing.

Free plan: Not available.

Premium: Custom pricing.

Enterprise: Custom pricing.

Best For: Organizations that frequently respond to RFPs, RFIs, and DDQs and need a specialized platform for managing the response process and ensuring compliance.

Proposal Management Software Comparison

Here’s a side-by-side comparison of the top solutions.

How to Choose the Right Proposal Management Software

Selecting the appropriate proposal creation application requires a thorough evaluation of your organization’s specific requirements and priorities. Consider the following factors to make an informed decision.

Assess Your Specific Needs: Determine the specific challenges you’re trying to address with proposal management software. Do you need to improve collaboration, streamline the design process, or automate data entry? Understanding your needs will help you narrow down your options.

Evaluate Integration Requirements: Ensure that the software integrates with your existing CRM, accounting, and other business systems. Integration is crucial for seamless data flow and workflow automation.

Consider User Experience: Choose a solution with an intuitive and user-friendly interface. A complex and difficult-to-use platform will hinder adoption and reduce productivity.

Check Scalability Options: Select a platform that can scale with your business as it grows. Consider factors such as the number of users, storage capacity, and features offered at different pricing tiers.

Review Pricing Models: Compare the pricing models of different solutions and choose one that fits your budget. Consider factors such as per-user fees, feature limitations, and contract length.

Test with Free Trials: Take advantage of free trials or demos to test the software before committing to a subscription. This will allow you to assess its features, usability, and overall suitability for your needs.

Read Reviews & Case Studies: Research online reviews and case studies to gain insights into the experiences of other users. This can help you identify potential issues and make a more informed decision.

Proposal Management Software Best Practices

To maximize the benefits of proposal software, it’s essential to follow best practices and implement a strategic approach. These guidelines will help you optimize your proposal process and achieve better results.

Start with Clear Requirements: Define your proposal requirements upfront, including the scope of work, deliverables, and pricing. This will ensure that your proposals are accurate and aligned with client expectations.

Involve Key Stakeholders Early: Engage key stakeholders, such as sales, marketing, and legal, early in the proposal process. This will ensure that all perspectives are considered and that the proposal meets all requirements.

Plan for Proper Training: Provide adequate training to all users on how to use the software effectively. This will ensure that everyone is comfortable with the platform and can leverage its features to their full potential.

Monitor Adoption Metrics: Track key adoption metrics, such as the number of proposals created, the time spent on proposal creation, and the proposal win rate. This will help you identify areas for improvement and optimize your implementation strategy.

Leverage Automation Features: Take advantage of automation features, such as automated reminders, follow-up emails, and data entry. This will streamline your proposal process and free up time for more strategic activities.

Maintain Data Quality: Ensure that your data is accurate and up-to-date. This will prevent errors in your proposals and ensure that you’re presenting the right information to your clients.

Schedule Regular Reviews: Conduct regular reviews of your proposal process to identify areas for improvement. This will help you continuously optimize your process and achieve better results.

Making Your Software Choice

Selecting the best proposal management solution is a strategic decision that can significantly impact your sales process and overall business success. While tools like PandaDoc and Proposify offer comprehensive features, the ideal choice depends on your specific needs and priorities. Carefully evaluate your requirements, consider the factors outlined in this article, and test different solutions before making a final decision. By choosing the right platform and following best practices, you can streamline your proposal process, improve collaboration, and increase your chances of winning new business in 2025 and beyond.

Frequently Asked Questions

What is proposal management software?

Proposal management software is a tool designed to streamline the creation, collaboration, and tracking of business proposals. It offers features like templates, content libraries, and automation to improve efficiency and increase win rates.

How much does proposal management software cost?

The cost varies depending on the software and features. Some offer free plans or trials, while others have subscription-based pricing models ranging from $19 per month to custom enterprise solutions.

What are the benefits of using proposal management software?

Benefits include improved efficiency, enhanced collaboration, increased win rates, better brand consistency, and enhanced client satisfaction through streamlined processes and professional-looking proposals.

Is proposal management software suitable for small businesses?

Yes, several options cater to small businesses, offering user-friendly interfaces and affordable pricing. Nusii and Better Proposals are examples of solutions designed for smaller teams.

Can proposal management software integrate with my CRM?

Many proposal management software solutions offer integrations with popular CRM systems like Salesforce, HubSpot, and Pipedrive. This allows for seamless data flow and workflow automation.

What features should I look for in proposal management software?

Key features to consider include customizable templates, content management, collaboration tools, electronic signature capabilities, and analytics and reporting. The importance of each feature depends on your specific business needs.